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iGaming Affiliate Tracking Software

Affiliate tracking software is an important part of iGaming affiliate marketing. It allows operators to track the performance of their campaigns and make data-driven decisions about marketing strategies.

Choosing the right iGaming affiliate software can help you improve your affiliate program and maximize your revenue. In this article, we’ll take a look at 5 of the best options available.


iGaming Affiliate Tracking Software costs vary according to the number of features and functionality available. The cost also depends on the number of websites you want to track, the amount of commissions you want to pay, and your budget.

Using an effective tracking solution can help you achieve a better ROI on your advertising efforts. It can also save you time and energy.

A good iGaming affiliate software should offer customizable integrations with other systems, so you can track your affiliates’ performance from one central platform.

Moreover, the software should be easy to use, so that everyone in your team can easily navigate it. The vendor should also provide 24/7 support to answer your questions.

Ease of use

iGaming Affiliate Tracking Software is an essential tool for operators in the iGaming industry. It automates various aspects of affiliate management and offers real-time data analytics.

The software should be easy to use and have an intuitive interface, which will help you make data-driven decisions to improve your program’s performance. It should also be secure to protect your information from hackers.

The software should be scalable to support your business as it grows. It should integrate with your website, marketing tools, and payment gateways. It should also offer reporting and tracking capabilities. In addition, it should provide round-the-clock customer support.


iGaming Affiliate Tracking Software should be able to adapt to the needs of your business as your affiliate program grows. It should also provide the ability to easily integrate with new marketing tools and platforms.

The ability to customize the system is essential in helping your team get the most out of the platform. This includes choosing which tracking parameters and lexicon to use, as well as how your reports are organized and displayed.

The right system should also be able to offer smart reporting options so your team can find hidden trends and opportunities. These are important for determining whether or not the program is performing as well as it should be.

Compatibility with other systems

iGaming affiliate tracking software is a great way for online gambling companies to increase traffic and boost sales. It also helps reduce costs by allowing iGaming operators to pay out commissions to their affiliates via various automated and manual methods.

The best iGaming affiliate tracking software is one that is designed with the user in mind. This includes features like real-time tracking of performance-based marketing activities, customizable dashboards and a solid security infrastructure. Smartico arguably has the best user experience of any iGaming affiliate tracker on the market, with features that range from real-time reporting and tracking to payments and customer management.

Choosing the right iGaming affiliate tracking software is all about weighing your options and making the best choice for your business. With so many choices out there, it’s hard to know which software is the best fit for your business needs.

Reporting and tracking capabilities

The best affiliate software should have robust reporting and tracking capabilities to help you track affiliate performance. This allows you to optimize your affiliate marketing strategies for maximum ROI.

In addition to reporting, the software should also provide features for commission management and payouts. These features enable you to set up different commission types for different products or services, as well as manage rewards and payouts for your affiliates.

iGaming affiliate tracking software offers a wide range of advanced reporting and analytics tools, which allow you to measure the effectiveness of your campaigns. These tools can provide real-time insights into referrals, clicks, and conversions.

TheAffiliatePlatform by Smartico


The Affiliate Platform is a comprehensive software solution that allows for multi-brand campaign creation and tracking while keeping each brand’s affiliate registrations and access separate. The founding team have over 50 years combined experience working for the world’s leading gaming software companies and operators. Affiliate Software Solutions allows you to create and monitor multiple brand campaigns, maintaining affiliates and access to each brand.


You can assign various commissions and brand committee plans. The IGaming brand is united in an affiliate program and managed by the management panel.


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